AEK Solutions’ Blog with Nicki Zevola Benvenuti

AEK Solutions’ Blog with Nicki Zevola Benvenuti

Here’s How To Go Viral on Instagram in 2021

Here’s How To Go Viral on Instagram in 2021

It's a question we get every day at AEK Solutions: What's up with Instagram this year? Why aren't you getting the same amount of followers or engagement as pre-pandemic? Shouldn't there be more people viewing your page, now that they're stuck at home? Truth be told,...

Top 10 Best Practices for TikTok

Top 10 Best Practices for TikTok

TikTok is the hottest social media platform right now, with over 1 billion active monthly users (source). To put that in perspective, with just four years of being in operation, TikTok has roughly one-third the monthly active users of sixteen-year-old...

Geotargeting: What You Need to Know

Geotargeting: What You Need to Know

Geotargeting is very hot right now, but it is a lot like buying a boat: It sounds great, and a lot of other people love it, but is it actually worth the investment for you? Is it actually something that benefits you? Geotargeting makes the most sense for businesses...

How to Make Money Blogging

How to Make Money Blogging

I believe there is a saying that goes something to the tune of, everyone wants to be rich, but nobody wants to do the work. Such is the case with blogging, where no one would really mind being paid $10,000 per post as an influencer on Instagram or famous blogger on...

100+ Elements of a Great Landing Page

100+ Elements of a Great Landing Page

Digital marketers, we’ve all been there: The ad campaign is thriving. The CPC is low. Like, dirt cheap low. The client is thrilled, ups their spend 5, 10, 20x. And then, all of a sudden, nothing. No leads. What’s the secret to getting a marketing campaign from...

The Best Tools for SEO Optimizing a Website

The Best Tools for SEO Optimizing a Website

SEO optimization has come a long way in the past few decades. When Google first became a thing, a lot of digital marketers rose to prominence by “keyword stuffing,” which is essentially what it sounds like: Stuffing keywords you wanted your website to rank highly for...

How to Rank in Google for Numerical Ranges of Anything

How to Rank in Google for Numerical Ranges of Anything

Recently, a client came to us, asking for help with SEO. Specifically, she needed to rank for very large battery-powered products in the 100,000-1,000,000 Volts range, instead of having people come to her needing cell phone battery products (5-12 Volts)!  There...

What Are the Elements of Great Social Media?

What Are the Elements of Great Social Media?

There’s a reason why lawyers are respected and influencers often aren’t. Besides the fancy suits (which, we will admit, can be pretty nice), there is also the years of education and training lawyers require, versus seemingly low barrier to entry that becoming an...

How to Create a Successful Backlinking Strategy

How to Create a Successful Backlinking Strategy

Backlinking is to a successful traffic-building strategy what tye-dye is to a modern wardrobe in 2020: What once seemed kind-of nice but a little dated is now a must-have. And it makes sense: As Google and other search engines get more savvy, they realize that...